Checklist

Before you release an episode, you should check off all the following components.

Series Roadmap

Episode 1

• Create first draft with Series Info, Tags, and Story interactivity (Branching vs Linear) filled out.
• Upload a cover - make sure the title is legible and clearly visible.
• Playtest your episode to be sure it runs the way you want & you’re happy with it.
• Hit ‘Publish’ in TalesCreator – episode is now live to gather data!

Pilot (Episode 1-3)

• Keep working on your pilot while Episode 1 gathers data.
• Release episodes 2 & 3 when ready.
• Get feedback on your pilot from the community to make it the best it can be!
• Promote your series on Social Media and tag the official Tales accounts (@talesfiction) – we might just re-post your promo 😉

Season Production

• Continue working on episodes to finish your Season 1 while we collect data. A Tales Content Manager may reach out with action items so you can optimize:
  • Opening scenes (Tap 1-10, Tap 10-100, Tap 100-Episode Complete)
  • Conversion to next episode
  • Premium monetization
• If minimum benchmarks are met, we may begin testing paid ads to determine the audience most receptive to your title.

Season Completed

• This is when you should expect to receive royalties if you’ve done the necessary work to improve your episode to episode conversion improvements.
• Once your season is completed, you’ll spend time polishing the rough edges by optimizing cliffhangers, adding FX/text styles, and balancing any gameplay.
• If your player retention & monetization data look good, we will begin running paid ads on a steady state and recurring social media posts to grow the property.